Lovers of sonic synthesizer pop get ready for this one. The Welsh electro pop project returns with a diverse and quite intense new studio album that deserves your attention. So, why not streaming it ahead of its official Friday release then, right?
Soft Drug are the litte red pill that invites listeners on an eye-opening trip - not just musically. Targeting topics like depression, accepting weakness, and toxic masculinity the RnB/Pop trio uses music as a tool to dissect gender-based discrimination in society and the music industry. Ahead of the release of their debut EP "Easy", band member Sascha reflects on his experiences with expectations of masculinity and the track "Man Up" released in April.