With love and determination from Düsseldorf – the Luxembourgian songwriter just released a truly wonderful debut album with “Hi Now Hello”. And those who look beyond the warm melodies and playful guitar sounds will find a fascinating new artist who faces existential threats with the power of radical softness.
Soft Drug are the litte red pill that invites listeners on an eye-opening trip - not just musically. Targeting topics like depression, accepting weakness, and toxic masculinity the RnB/Pop trio uses music as a tool to dissect gender-based discrimination in society and the music industry. Ahead of the release of their debut EP "Easy", band member Sascha reflects on his experiences with expectations of masculinity and the track "Man Up" released in April.
